Today, I did an interview with Geoff White, General Manager of Trade Aid. But that’s not what today’s post is about. It’s about fair trade.
The person who arranged the interview for me gave me some chocolate. Fair trade chocolate. In fact, I believe it might have even been Trade Aid brand chocolate. Anyway, this chocolate is by far the best damn chocolate I’ve ever had.
And that made me think, why the heck do we have this “fair trade” thing. How about you put the producers on courses and stuff like that so they produce a better quality product. I would pay extra for this chocolate, but not because there was no little African children used to create it or because there was a dollar given to a producer rather than a cent, but because the stuff tastes damn good. Sure, treat the workers with respect and all, but get them to produce a quality product if you’re going to charge more!
I really must get some more of this chocolate. It’s so good.